Beauty Salon Motivation

Vine- A Terrific Way to Create Short Sharable Videos for Your Beauty Salon Business

images (3)Thought of using Vine for short, sharable videos for your beauty salon business? If you haven’t, you definitely should. Making these videos is probably already within both your skill set and technology, as many are simply using their smartphones and publishing these by the boatload.

Why is everyone so all a Twitter about Vine?

So, just in case you’ve not yet delved into just what Vine is and what it can do on your behalf, here’s the short version: Vine is a video sharing platform on Twitter that enables you to create and upload 6-second videos to Twitter. So what good is a 6-second video, you may ask? Well, plenty of good! Have a look at how a few companies are using Vine videos to help further their brand, promote their merchandise, and otherwise promote their business: RedVines, Urban Outfitters and Nintendo.

These companies found a way for videos to help further their brand, advertise their products and services, and promote their businesses in other ways. They know that this service, that is trending incredibly hot just now, can do for them. One of the major attractions of a service like Vine is that getting your content in front of people is getting more and more difficult as people are less willing to take time to read. Consumers are less eager to read, so a 6-second video is exactly what the doctor ordered, and you’d be impressed at a few of the ways people are using Vine. As reported by Biznology.com, businesses are making use of them to introduce new employees, announce events, give an insider’s look into the business, and in many cases creating short commercials to display their latest product or service.

Publiseek.com offers more innovative options to use Vine. Some of these include:

  • Recording live clients and customer reactions and testimonials
  • Record live launch updates about your new product or service
  • Real estate professionals have found Vine useful to present virtual tours of new listings
  • Restaurants are eating this up! Sending out daily specials and menus
  • Decorators and designers are using Vine to display before and after pics

The possibilities are just about endless, and this is something that can be done rapidly and make a difference in as little as a day. Look into Vine today!

Use Google Analytics to Get Actionable Intel for Your Beauty Salon Business

images (4)Many of us understand that using Google Analytics to find out how our marketing efforts are performing can be a key to unlocking future success. Even so many people are put off by the sheer volume of the data facing them. You should begin with answering the right questions: what are my goals, and what do I need to know to achieve them. Google Analytics can certainly be an overwhelming mountain of data to decode, and without having a game plan you can get lost quite easily. Let’s take a look at some ways to recognize which metrics to follow, and how to use Analytics for your best advantage.

Understanding which metrics you need

Each beauty salon business possesses its own needs, or course, but there are a few common needs.

  • Total visitors – The number of both “unique” (first time) visitors, and total visits, which includes returning visitors.
  • Keyword phrases – Which keywords are people entering to get to your pages? This is critical data, and will enable you to know how to target your marketing.
  • Most popular pages – See which of your pages are getting the most visits.
  • Visitors country of origin – Where in the world are these people originating from.
  • Referral pages – Seeing which pages are driving traffic to your site is extremely valuable information. This could be from affiliates, video, images, social media and many more sources.
  • Search engines – Which of the search engines are delivering the most traffic to your pages.

Use these advanced Google Analytics features to help you sort the data

Three advanced features are incredibly useful with regards to deciphering and sorting the data.

Custom reports enables you to craft a version of Analytics to suit your business specifically. You choose the data that’s important to you, and organize it in whatever way you want to.

Advanced segmenting gives you a chance to view various segments of your traffic, such as mobile or tablet traffic.

Intelligence events, much like Google Alerts, sends a notification your phone or email when anything significant takes place on your website, such as an up or down spike in traffic.

Don’t make the mistake of not using Google Analytics. Spend some time to make it work for you!

The Ultimate Formula For Creating Goals to Improve Your Personal Life

images (1)The Ultimate Formula for Creating Goals to Improve your Personal Life

In life, we have a formula to use that helps us to create goals that assist us in improving our personal life. To start these goals however, we must use our inner qualities. The inner qualities include skills, ability to commit, ability to set priorities, ability to accept failure, will to say no, and so on. We have self-awareness, personality and other details within as well that helps us to find ways to improve our personal life.

Once you find your qualities, develop them you will find it easy to set goals. To get started consider brainstorming, long-term goals, short-term goals, evaluation of these goals, brainstorming some more, evaluating, and so on. You want to consider managing your time as well.

When you brainstorm you, develop new ideas. New ideas is the market that leads you to success. Brainstorming helps you to learn something new. When you start to brainstorm you, begin seeing things you didn’t see before. When you brainstorm, it is wise to take notes. The notes will help you to remember things you had forgotten. Use the notes to structure your plans.

As you sit and write be sure to start your plans with short-term goals. The short-term goals should lead up to your long-term goals. Short-term goals should include what you want to accomplish in the next few years. Do you plan to open a business? Do you plan to move? Do you plan to start a new career. Each question will lead you into the right direction as you find answers. For instance, I plan to open a business in the next few years. How do you plan to open that business? What business are you considering? How will you get the money to start your business. You have many options, so check your resources, learn new resources and continue building your dreams to improve your personal life.

After you layout the plans for your short-term dreams, start working toward your long-term goals. For instance, in the next ten years what do you see yourself doing? Use your visions and voices inside to cultivate a plan. Brainstorm your ideas.

To set up long-term plans keep them realistic. Make sure that your long-term falls in accord with your short-term goals. For instance, if you plan to start a business in the next few years, build on this dream and plan to become productive and established in the near future. Start saving money to back your plans. You will need to set up a budget that allows you money to save.

How to budget:
Your budget is based on your net income. If make $30,000 per year, set a budget that works within your means. Set aside money for backup, recovery, and money to save. Perhaps you can also include in your plans a trip to the Internet. On the Internet and at your local library or colleges you will find that many grants are available to those starting a new business.

How to save time:
You will need a time plan. You will need to plan your time wisely. The more time you plan to save the faster you will reach your dreams to improve your personal life and reach your goals. Save time by reviewing your daily activities, entertainment, family time, work time, leisure time and so on. If you spend four hours watching television, reduce your time to save by viewing television one hour each day, or two if the movie is worth your time. You have many options so spread your wings and reach for the sky.